I specialise in brand and web design, and my work focuses on developing cohesive, purpose-driven brand systems that engage with audiences and elevate market presence.
Through cross-functional collaboration with multidisciplinary teams, I lead the creative process from concept to execution, bringing brand visions to life across diverse platforms.
My goal is to create strong, compelling visual narratives that translate complex processes into simplified, strategic communication. I thrive in collaborating with curious minds in fast-paced, tech-driven environments where creativity meets measurable outcomes.
2022 - 2026
At GB Advisors — a SaaS and IT service consulting firm based in the US — I lead the design strategy for a B2B marketing team, overseeing branding and web design across all communication channels. I own the full web design and management process using Webflow, delivering high-converting landing pages and lead-generation forms. I also integrate AI video tools to streamline content production and coordinate cross-functional collaboration between marketing, sales, and services teams to maintain brand consistency across all digital touchpoints.
2021 - 2022
I developed and launched a comprehensive new brand identity aligned with the company's AI-driven growth mission, while building a scalable Figma design system to streamline cross-team collaboration. Alongside this, I designed and deployed an improved website architecture for better user navigation. I owned the creative direction to translate complex AI consulting processes into clear, strategic visual communication.
2026
At BelnCrypto - ranked among the top-3 global crypto media outlets — I designed creative concepts for special projects and daily posting on social media, creating a large variety of digital marketing assets.
2022
I produced video content for Madrid Escena 2022, a major music festival featuring international artists like Jason Derulo, James Blunt, Simply Red, and Robe Iniesta.
2019 - 2021
I collaborated with the product development team to redesign the sign-up and onboarding interface for dora.ec (ERP software), focusing on reducing friction for new users.
2018 - 2019
I was focused on creating targeted video content for Google Ads campaigns, optimizing visual hooks to increase click-through rates (CTR) for diverse global clients.
2026
2015 - 2018
Graduated with a grade of 8,2/10, majoring in mass communication with a focus on marketing and media journalism. The program emphasized conceptual thinking and research-driven communication strategies, building a strong creative foundation.
C2
Native
